Rapper Keith Murray travels to Mozambique for World AIDS Day

Artist recalls losing mother and sister to deadly disease
 
(Englewood, NJ- December 17, 2009) — Legendary hip hop artist Keith Murray was in Mozambique on a global mission to draw more awareness to children suffering from HIV/AIDS as part of World AIDS day — Dec.1. 
 
Murray's trip through December 7th included a number of concerts, public appearances and charity work in Mozambique.  He visited the orphans in the village of Maputo, the country's capital, as well as the ABC organization in Mozambique.

The trip has a very personal connection for the 37-year-old Murray. The native New York rapper lost his mother to HIV when he was 20 and then his sister to the deadly disease when he was 23.
 
"The impact that HIV and AIDS can have on a person and a family is something that I know on a very personal level, which is why I was so determined to make this trip," says Murray. "The most painful part is watching people close to you go through it and feeling that there's nothing you can do to help." 
 
It's estimated that roughly 1.8 million of Mozambique's nearly 20 million residents or 16 percent are infected with AIDS.  Orphans reportedly account for 510,000 of the country's AIDS cases.
 
The first AIDS case in Mozambique was diagnosed in 1986. Mozambique is where one of the first organizations was formed to spearhead the fight against AIDS, the National AIDS Commission.
 
Murray's outreach efforts in Mozambique began with a concert in Maputo at the Maxaquene Pavilion on December 2nd. His visit also included visit to the children's orphanage and work-shop with young students to openly discuss issues around HIV/AIDS.
 
"I think talking about helps," says Murray.
 
Tobias Bradford, Public Affairs Officer at the U.S. Embassy in Maputo, Mozambique, said they are thrilled to have Murray in Mozambique for the World AIDS Day concerts and events. 
 
"We believe that his combination of a compelling personal history, and his ability to reach youth through his music and messages will help tens of thousands of young Mozambicans make more positive choices.," says Bradford.  "At the same time, his visit will generate donations that provide food and other necessities to hundreds of orphans and vulnerable children.  This project has the potential for enormous impact across the country."
 
Murray's outreach visit to the area also included a concert in Beira center of Mozambique and several other guest appearances wrapping up with an autograph signing.
 
"Seeing the impact that HIV/AIDS has had in Mozambique has made that much more focused on bringing more attention to the disease," says Murray. "It puts a lot of things in perspective on how much more we need to be doing on a global level to deal with this disease." 
 
Keith Murray's rap career began as a member of the rap trio "Def Squad, which included rapper "Redman and Erick Sermon.
 
Widely considered to be one of the greatest MCs of all time, Murray shot to national stardom with his first album The Most Beautifullest Thing in This World, released in 1994 on Jive Records.  Murray, who has recorded 7 albums, is currently working on his 8th LP due out some time next year.
 
About Sound Records
Launched in 2008, Sound Records is the vision of partners/principals – and music fans – Kenny Stumbo and Noah Hartkopf, who serve as President and VP, respectively. The independent startup sports a roster of established and emerging artists from the rap to pop/rock worlds, including Keith Murray and Canibus (AKA The UNDERGODS), Bronze Nazareth, Project Lionheart and Bekker.  Sound Records is focused on delivering music from all genres with a mission to build a mutually beneficial haven for talented and hardworking artists whose music resonates with many.  Hartkopf declares, "Seattle is ready to explode again." 
 
For booking or interviews, contact Angela Thomas at Prana Marketing: (201) 503-1333

Contact:
Angela Thomas: angela@pranamarketing.com   
LiDan Long: Lidan@pranamarketing.com