Up-And-Coming DJs And Producers Caspa, Toddla T, Reso And 12th Planet Rework The Celebrated Hip Hop Emcee's Track "Get It"
TORRANCE, Calif. – Following the hot remix featuring legendary rapper Redman, Scion's in-house record label, Scion A/V, enlists groundbreaking hip-hop artist Grand Puba for its next release.
A founding member of the pioneering hip-hop group Brand Nubian, Grand Puba's track "Get It," will be cut up by four of the dubstep scene's finest DJs and producers, transforming the hip-hop original into unforgettable club bangers.
On "Scion A/V Remix: Grand Puba," South Yorkshire's new bad boy, Toddla T, and dubstep authority, Caspa, infuse their booty-shaking beats into the track. The UK's young Reso delivers his own twisted take with rich musical texture and color, while Scion House Party headliner and LA-native, 12th Planet delivers West Coast dub rhythms.
"Grand Puba's upbeat musical style pairs perfectly with these four young producers," said Jeri Yoshizu, Scion sales promotions manager. "The dubstep stylings of the featured DJs and producers makes this Scion A/V release the perfect soundtrack for summer."
In its continual effort to show support for artists in the music industry, Scion covers all production, licensing and distribution costs for the A/V projects, and all proceeds go directly back to the artists.
Beginning July 21, 2009, "Scion A/V Remix: Grand Puba" will be available for purchase at all major online retailers and distributed at special Scion-sponsored events.
Scion A/V Remix: Grand Puba
1. Grand Puba – Get It (Caspa 80Eighties Remix)
2. Grand Puba – Get It (Toddla T Remix)
3. Grand Puba – Get It (Reso Remix)
4. Grand Puba – Get It (12th Planet Remix)
For more information on these releases and other Scion A/V projects, please visit: www.scion.com/#scionAV
About Scion
Scion, from Toyota Motor Sales (TMS), U.S.A., Inc., was developed with a new generation of youthful buyers in mind. Scion's mission is to provide distinctive products, the opportunity to personalize, and an innovative, consumer-driven process at the retail level. The Scion brand features three ground-breaking models with a wide array of standard features: the xD urban subcompact five-door, the iconic xB urban utility vehicle, and the tC sports coupe. The brand often applies new practices in all aspects of its business and pushes the creativity envelope with non-traditional advertising and marketing to engage young consumers. Scion also supports originality through its programs in the artistic community. For more information, visit www.scion.com.
# # #
Press Contacts:
Melisa Rodriguez/Maria Gonima
Bender/Helper Impact
310.473.4147
melisa_rodriguez@bhimpact.com
maria_gonima@bhimpact.com
Craig Taguchi
Scion Public Relations
310.468.3282
craig_taguchi@scion.com
