FogScreen, Inc. Unveils Interactive Walk-Through Branding

FogScreen, Inc. Showcasing New Opportunities for Brands at 2008 Las Vegas Nightclub & Bar Convention, Feb. 24-27

SAN FRANCISCO, Feb. 25 /PRNewswire/ -- FogScreen, Inc., creators of the world's first walk-through projection screen made of "dry" fog, will be debuting new opportunities for nightclubs, bars and brands at the 2008 Nightclub & Bar Convention and Trade Show. The FogScreen(TM) Inia projection screen will be featured on the showroom floor to offer attendees a glimpse at the future of bar and nightclub branding and entertainment.

For the first time, FogScreen, Inc. is partnering with key brands to create experiential and interactive branding and sponsorship opportunities within select nightclubs and bars. Through this partnership, FogScreen will launch its products as a new branding and sponsorship media that is more dynamic and interactive than any other method in the industry.

"FogScreen is excited to provide nightclubs and bars with new ways to create sponsored experiences and interactivity for their customers with brands, promotions and special events," said Jorden Woods, President of U.S. Operations at FogScreen, Inc. "We also believe that this opens the floodgates for new immersive and totally original branding possibilities. By utilizing the FogScreen, brands can reach their target markets at point of purchase with interactive and immersive messages that have a 90% retention rate."

FogScreen will be showcasing their technology at The Las Vegas Nightclub & Bar Convention and Trade Show at booth #6126 on the showroom floor.

The FogScreen One (one meter) and Inia (two meter) both utilize patented technology to create a thin layer of fog that is dry to the touch and environmentally safe. The one-meter-wide screen provides the option of seamlessly linking with additional FogScreen One projection devices to create a fog-canvas as large as the imagination desires. Both the FogScreen Inia and One have fully interactive capabilities that can be implemented as well.

About FogScreen, Inc.

FogScreen Inc. provides an innovative and award-winning projection screen technology that creates magical experiences and stunning visual effects that "wow" and captivate audiences. Its patented technology creates the world's first "walk-through" projection screen. With the use of ordinary tap water and digital technology, FogScreen projection screen enables projected images to literally float in the air, creating a brand new medium to captivate and fascinate audiences. The highly innovative yet simple-to-use product has been utilized to enhance product launches, trade shows, live entertainment, nightclubs, museums, theme parks and even private parties. FogScreen has won numerous honors, including the Best Special Effect by the Club World Awards. Select customers include Disney, Nokia, 20th Century Fox, Harrah's, Victoria's Secret, P&G, Motorola, Sony, Siemens, Microsoft and many others. For more information, visit http://www.fogscreen.com/.

   Media Contact:
   Andy Coffaro
   FortyThree, Inc.
   831.401.3175
   FogScreen@fortythreepr.com

All registered or unregistered trademarks are the sole property of their respective owners.

Source: FogScreen, Inc.

CONTACT: Andy Coffaro of FortyThree, Inc., +1-831-401-3175,
FogScreen@fortythreepr.com, for FogScreen, Inc.

Web site: http://www.fogscreen.com/