Flo Rida Continues His Ride at #1 on iTunes With "Low"

Florida-Based Rapper Soars Into Top 10 on Hot 100; Debut Album, "MAIL ON SUNDAY," Expected February 2008

NEW YORK, NY--(Marketwire - November 29, 2007) - Poe Boy Entertainment/Atlantic recording artist Flo Rida has scored big again this week at iTunes. The Florida-based rapper debuted at #1 three weeks ago with his single, "Low (Feat. T-Pain)," selling over 120,000 digital downloads in just its first week available. "Low" has remained the #1 single at iTunes now for three consecutive weeks. The track has soared into the top 10 on the Billboard Hot 100 chart as well, landing at #4, and comes in at #2 on the SoundScan Digital Song chart for its second week in a row. Flo Rida also leaps into the top 5 on the Billboard "Hot RingMasters" chart, with the ringtone for "Low" ranking at #3 this week.

Flo Rida is quickly marking himself as one of the hottest new voices in hip-hop. The Carol City, FL native has announced plans to release his major label debut album, "MAIL ON SUNDAY," in February of 2008. The album sees Flo Rida joined not only by T-Pain but other major-league guests including Rick Ross and Trey Songz, with production from an incredible line-up including The Runners, JR Rotem, and Atlanta's DJ Montay, who produced "Low."

At Rhythmic radio, "Low" is currently locked inside the Top 5 and was the #1 greatest gainer for the third consecutive week. Its one-week increase was up 806 spins, one of the largest spin gains of 2007. At Top 40 radio, "Low" has had yet another mammoth week, jumping to #23 with a bullet. The track is currently in full-time rotation at both Pop and Rhythmic formats in every major market in the country, and countless stations are reporting that "Low" is their #1 most-requested song.

The new companion video for "Low" is blowing up at MTV, where it has already been added to rotation at MTV, MTV2, MTV Hits, and MTV Jams, as well as at BET. Last week, MTV's "TRL" and BET's "106 & Park" premiered the video, in addition to other recent premieres on MTV2's "Sucker Free" and BET's "Rap City."

On MySpace, Flo Rida comes in at #3 on the Top Indie Artists ranking and at YouTube, his channel has received more than one million views to date.

In other news, "Low" will be prominently featured in the upcoming motion picture "Step Up 2 The Streets," which hits theatres February 14th, as well as in its accompanying soundtrack, which will also be released by Atlantic Records.

Flo Rida can currently be heard on Poe Boy labelmate Rick Ross' new single, "Street Money." Both rappers just shot the song's music video in Miami. Flo Rida was also recently featured on fellow-Floridian DJ Khaled's current album, "We The Best," on the track "B***h I'm From Dade County." In addition, Flo Rida's "Radio" will appear on EA Game's NFL Tour 2008, which hits stores in January.

For more information, visit www.officialflo.com, www.myspace.com/officialflo, and www.youtube.com/officialflo.

CONTACT:
Catharine McNelly
212-707-3069
catharine.mcnelly@atlanticrecords.com

Melissa Sessoms
305-772-6825
sessomspr@gmail.com