Los Angeles, CA (November 28th 2007)- "Godfather of Street Chic" Christian Audigier presents the Grand Opening of his newest flagship store December 1st in Los Angeles at the cities largest premier, unique, and trendsetting shopping destination, the "landmark" Beverly Center.
The Event will be hosted by the designer and owner Christian Audigier himself, with two very special guests, the rappers Lil Wayne and Baby a.k.a. Birdman of the renowned Cash Money Millionaires of Cash Money Records. Special guest DJ Jahi Sundance will be on hand spinning a mix of house, hip hop, and rock and roll, in true Christian Audigier attitude. Nine of Los Angeles' top models, styled by French born Angelique Mas, Christian's creative director and head fashion stylist, will represent Audigier's three famed brands, Ed Hardy®, Christian Audigier™, and SMET™. Christian's new web-based magazine, www.CALIVETV.com, will be in house covering the event, in addition to 944 Magazine, and Wire Image.
The new Ed Hardy store is located in the Beverly Center, at 8500 Beverly Blvd; Suite 675 Los Angeles, CA 90048. The grand opening begins at 3:00pm, and concludes at 9:00pm.
Food and drink specials provided by Ed Hardy Energy Drinks and Ed Hardy Structured Water, along with The Wave Restaurant, the acclaimed Beverly Center Las Vegas style lounge. Adam Saaks, internationally recognized couture stylist, and garment artist, will produce intricate T-Shirt designs custom cut to the body of party guests on request. Surprise giveaways, red carpet, and celebrity guests included throughout the evening.
Christian Audigier is the owner of the lifestyle brands Ed Hardy®, Christian Audigier™, and Smet™. In 2004 he left Von Dutch to start a new line. Ed Hardy was born and the other two brands followed, each one selling more quickly than then the last. When asked what's next, Christian often states that he'd like to design a hotel! With eleven new stores on the way before March 2008, and distribution all over the world, that could very well be.
For further information about Christian Audigier or Christian Audigier, Ed hardy and Smet bands, please contact:
Carol Leffler, Executive Assistant to Christian Audigier
Nervous Tattoo, Inc dba Ed Hardy
8680 Hayden Place Tel: (323) 785 4460
Culver City, Ca 90232 Cell: (323) 6302962
carol@donedhardy.com Fax: (310) 945 4610
