Major Hip-Hop Icons Embrace New Movement
ATLANTA–(BUSINESS WIRE)–September 18, 2007
StreetCred.com, a new ‘Movement’ within hip-hop, was announced today with the support of several hip-hop icons, including T.I., Diddy, Snoop, Common, and T-Pain. StreetCred.com is a hip-hop centric, interactive social media network that aggregates the hip-hop culture onto a single global platform. At www.StreetCred.com, members can establish their own ‘Block,’ reside on a virtual ‘Street,’ build their ‘Squad of friends,’ build and sustain ‘Cred’ and express themselves using audio, video, images and blogs. The platform consists of social networking, content publishing and sharing, and digital content distribution, all for the hip-hop culture.
Celebrity spokesperson T.I. affirms, "I’m honored and privileged to be a part of such a significant movement. StreetCred.com is history in the making; it’s a movement that will make contributions to hip-hop that will be remembered forever." StreetCred.com members express themselves in ways limited only by their creativity, imagination and willingness to make a difference. Members can participate in chat, forums, theme clubs, and more. Additionally, members are rewarded when they express themselves through StreetCred.com’s patent pending StreetMeter(TM) feature. The StreetMeter gauges a member’s ‘Cred’ ranking using three factors: a member’s popularity, activity and contribution within the StreetCred.com community. Members attaining the highest levels of ‘Cred’ are eligible to participate in special StreetCred.com events and promotions.
Since its soft launch in mid-July, StreetCred.com has received significant traction; exceeding 2.5 million page views with traffic originating from over 100 countries worldwide. Registration is free, allowing everyone the opportunity to participate. The platform enables the hip-hop culture, perhaps the most powerful culture in the world, to coalesce, better communicate and engage. "StreetCred.com aggregates hip-hop in a virtual, seamless and scalable way, truly empowering the culture, creating a participatory democracy that gives everyone an interest, voice, and opportunity in shaping the future of hip-hop," says Rocky Williform, Founder and CEO of StreetCred Media Group. "The StreetCred ‘Movement’ transcends age, gender, geography, socio-economic status and ethnicity," added Williform.
In addition to many hip-hop notables, other industry powerhouses also embrace the ‘Movement.’ The company has inked content deals with music distribution companies (WMG) Warner Music Group and Sony/BMG and is currently in discussions with Universal Music Group, BET, and others. These are just a few of the many ways the company is executing on its commitment of establishing an all-inclusive hip-hop platform.
About StreetCred.com:
Developed by StreetCred Media Group, a new media company, StreetCred.com is an alternative to other networking portals and content publishing websites. StreetCred.com was developed to provide an online ‘Home for Hip-Hop Culture,’ extending beyond hip-hop music. Content consists of hip-hop, R&B, pop and rock genres. The company also operates StreetCred Mobile, the proprietary digital content distribution channel, allowing mobile content distribution via its vanity mobile short codes ‘HIPHOP’ and ‘STREET.’
StreetCred.com…It’s a Movement.
Contacts
StreetCred Media Group
Danielle Gibbs, 404-767-4000, x330
Cell:513-225-7575
dani@streetcred.com
or
Miguel Clarke, 404-767-4000, x331
Cell:917-513-0930
miguel@streetcred.com
