GET CONNECTED TO THE STREETS BEGINNING THURSDAY, JUNE 28TH WITH THE CHANNEL’S FIRST INTERACTIVE HIP HOP GAME SHOW!
DIRECTOR OF MUSIC & TALENT, BUTTAHMAN HITS YOUR HOOD IN SEARCH OF HIP HOP HEADS AS HOST OF "hoodFAB." WITH SURPRISE APPEARANCES FROM SNOOP, EVE AND COMMON!
New York, NY June 21, 2007 – hood FAB – adjective: The appearance and ability to floss with no floss costs! – Beginning Thursday, June 28th the all new trivia based short form program, "hoodFAB" turns viewers into virtual contestants by simply texting with their mobile phone. Hosted by Director of MTV Music & Talent and former Hip Hop radio personality Buttahman, he and his cameraman beat the block for contestants that are literally picked from the streets of NY and to battle it out. Armed only with their knowledge of hip hop and R&B they compete for an array of "hoodfab" prizes!
Playing the game is as easy as doing the Aunt Jackie. When the game show airs on MTV JAMS, a crawl appears at the bottom of the screen instructing viewers to text FAB to 22422 with their mobile phone or at hoodfab.mtv.com and answer five new trivia questions. Each correct answer counts as an individual entry into the prize pool, so the better your music knowledge, the better your chances are of winning. A winner is picked randomly before the premiere of the next installment of "hoodFAB" and sent a duplicate of the prize won by the weekly on air contestant. For more about "hoodFAB," including contestant rules and regulations, go to hoodfab.mtv.com… Getting hood feels so good.
MTV Jams is a 24–hour digital music channel that launched on May 1, 2002 and features the best non-stop Rap, R&B, Hip-Hop, and Soul music and artists. This music channel is dedicated to playing music videos from today’s blazing artists from today and tomorrow.
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of programming and content across all media platforms. MTV Networks, with more than 130 channels worldwide, owns and operates the following television programming services – MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of which are trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 200 interactive properties worldwide, including online, broadband, wireless and interactive television services. The network also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.
Press Contact:
Hicks, Travis
Travis.Hicks@mtvstaff.com
