(Las Vegas, NV) The Source Magazine & Awesome Entertainment will be hosting a VIP, invite only event at the Red Rock Mansion on Tuesday, February 13, 2007. The "What Happens In Vegas..." event is making its 4th consecutive appearance during the semi-annual MAGIC convention in Las Vegas. On the heels of its unparalleled success at the Wynn Hotel & Casino, The Source Magazine has opted to lend its branding power to further enhance this year's event. In an effort to elevate the event to a heightened level of exclusivity, it has been relocated to the secluded and spacious Red Rock Mansion.
"We are pleased to partner with The Source Magazine. We have always maintained a good business relationship and look forward to a successful turnout," said the event originator Teddy Tedd of Awesome 2.
“Given the history of the event, we see this as a great opportunity to leverage brand visibility with the elite clientele that the Awesome 2 and The Source has been known to attract,” stated Tasha Strong, Marketing & Events Manager of The Source Magazine.
Event highlights will include “themed” party-rooms, massage treatments, special celebrity DJ’s and a Dime Piece contest. Judges will include Leroy “BUM” Peeples, The Source’s General Manager, Che Johnson, EVP of Corporate Branding and special invited celebrity guests; Russell Simmons, Ice T & CoCo, Carl Banks (NFL), Chris Webber (Pistons), Saigon (Entourage), Tracey Morgan, Jerome Bettis, Cuttino Mobley (Clippers), Bobby Brown, Three 6 Mofia and Michel Colyer (comedian).
Industry tastemakers and trendsetters will be in town for MAGIC along with the NBA players and celebrities who are arriving early for NBA All Star weekend. “The intimate and exclusive setting at Red Rock presents a unique opportunity for The Source to mobilize the top urban fashion executives and retailers,” Johnson states.
About Awesome Entertainment:
Special K & Teddy Tedd (AKA the Ooh Child) have been pioneers in the Hip-Hop industry since their initial arrival in 1982. They have devoted their lives to the art and in the interim have gained enormous respect. The Awesome 2 are not only known for their weekly radio show on SIRIUS SATELLITE RADIO but also for their multi-media production company, Awesome Entertainment, which boast projects that include marketing, television & film production, domestic and international events and concerts, management, production as well as consultancy.
About The Source Magazine:
The Source is a monthly full-color publication that reports the latest in Hip-Hop music, politics, and culture. Founded in 1988, it has chronicled Hip-Hop’s progression from the post-industrial streets of New York to worldwide acceptance for over 18 years. Its content is an extension of the global hip-hop culture and represents the realities of young people and their potential. One of music’s most popular publications and a driving force in Hip-Hop, The Source continues to be heralded as “The Bible of Hip-Hop”. www.thesource.com
Contact: Source Publicity
Phone: 212.253.3700
Email: events@thesource.com

